Bully Awards

About The Bully Awards:

Now in our fifth year, White Bull and a panel of renowned Industry Analysts, Journalists, Academics, and Experts have been combing the Tech Innovation landscape across Europe, in search of Europe's Bright "Tech" Stars, who have demonstrated excellence in innovation, leadership, and growth potential. 

This year, we not only reward our startup firms; we'll also honor the individuals who shine, and those who have supported the European Innovation Ecosystem - The investors, the VCs, the angels, the services firms, the mentors, and supporters of entrepreneurship. Some have called the Bully Awards the "Oscars of European Tech."

30 Winners from privately held European Startups will fall into three categories:


  • Yearlings: firms that seek or have received angel/seed rounds or equivalent; classic start-ups
  • Young Bulls: firms that seek or have received Series A financing; early stage companies
  • Longhorns: post Series A firms; growth stage companies 

The Criteria:

  • Market Opportunity: How large is the opportunity? Is it compelling enough to build a substantial business and take it to  exit?
  • Competitive Landscape: Does the business have key sustainable competitive advantages over the existing and future competition?
  • Model & Revenues: Do the business model, existing revenues and growth forecasts present a compelling story?
  • Execution: What milestones have been reached, and how fast is the customer base growing?
  • Management Team: Is the existing management team and structure sufficient to drive the company forward?

60 firms will be selected as finalists for the Bully Awards and, as always, in the final stages, our panel of judges will select our 30 winners.

This year's judging panel includes:

Mike Butcher - Tech Crunch

Robin Wauters - tech.eu

David Einstein - SF Chronicle

Joel Dreyfuss - Fortune ...

Yves Cornaz - Google

Rupert Cocke - Mergermarket

Roxanne Varza - Microsoft

Colleen Debaise - Entrepreneur

Toby Lewis - Global Corporate Venturing

Ralph Silva - CNBC/BBC

Robert Ferri

Shameen Prashantham 

Conor Neil - IESE

Anil Hansjee - MTGx

Nadahl Shocair - Silicon Allee

Aldo Dejong - Claro Partners

Liam Boogar - Rude Baguette

Mike Magee - TechEye

If you think your company is on to something special, please apply here until September 1st, or if you would like to nominate a firm for an award, please contact us here.

All the best of luck,
Elizabeth & Farley